Production Diary 1st week till the end week of production

These are the production diaries we created for our first and second week work.

This is production diary for week 1

This is a production diary for week 2

credits for advert

75% camera shots done by Callum
25% camera shots done by Amir

Special effects done by Amir and Dan

Location choosen by Dan

Editting done by Dan, Amir and Callum

Uploaded by Callum and Amir

Acting by Dan and Amir

Music choosen by Amir

Treatment

The treatment is something that create a mood and create a tone to the advert.

The lighting can create happiness or sadness depending on how bright or how dark the place you are filming the advert at.

The Sound also has a part in creating a mood or tone to the advert.

The editing can create the mood furthermore it can create the tone.

Active Audience - an active audience would be , an online newspaper which people can comment on underneath the report.

Passive Audience - a passive audience would be, a newspaper which people would just absorb the information.

Target Audience

Our target audience is families or even business men which need a chest or a work study to store work files. The advert is targeted for a small niche of people because the advert would not be suitable in a sports shop as no gym would want it. I believe that this would be a good product online such as youtube where adverts play before the people want to watch the video. I think this because many families are on youtube viewing video's and business people as well. This could be put onto a furniture store as it is suitable for family use. This could also be marketed on a business site as you can store many files in the drawers and have a laptop on top of the desk.

Agenda of scripts and storyboards

 Dan Arscott 1 first agenda - script

This is his 2nd agenda - storyboard

The 1st agenda of callum percival - script

The 2nd agenda - storyboard

This was done by amir 1st agenda - script

the  2nd agenda  by amir - storyboard

Having done these meetings we accomplished deadlines and became a head of our project. 

Idea's for the advert

This is my idea for the advert.

This is Callum's idea for the advert.

Roles

http://www.youtube.com/watch?v=cDMyD2pFeL4&feature=plcp